Press Release
Katzkin, a tellurian personality in automotive interior transformation, continues a pattern mantra and enters into a ultra-premium sports automobile locus by partnering with VL Automotive, co-founded by Gilbert Villarreal and Bob Lutz. VL’s newest judgment Destino oppulance opening automobile will entrance during a 2014 North American International Auto Show in Detroit during Cobo Center, Jan 13-26, 2014.
Based on an award-winning pattern by Henrik Fisker, restyled by Bob Lutz, and powered by a Chevrolet Corvette ZR1 powertrain, a Destino sedan was initial shown during a 2013 North American International Auto Show. VL Automotive has teamed with Katzkin, a code that has designed, made and granted tradition leather interiors for some-more than 30 years, to pattern bespoke interiors for both a sedan and a new Destino concept.
“A beautifully designed automobile like a Destino deserves an well-developed interior,” pronounced Bob Lutz, former General Motors clamp authority and now a comparison confidant to Katzkin. “By providing a entirely customized Katzkin interior, we move a custom-tailored pattern to a automobile and a owner.”
According to Brooks Mayberry, Katzkin’s CEO, bringing a company’s imagination into a oppulance marketplace presents a new and sparkling opportunity. “We’ve always been successful in operative with boutique, tiny niche brands and vehicles,” pronounced Mayberry. “VL allows us to align a heading pattern capabilities with well-developed vehicles and we demeanour brazen to a prolonged and flourishing destiny relationship.”
With a 2010 further of Chief Designer Dave O’Connell, Katzkin has embraced pattern as both a core value and a ancillary post to a company’s world-class selling strengths. O’Connell’s credentials includes a nearby two-decade purpose as Head Designer for Mitsubishi Motors, as good as his long-term impasse with Art Center College of Design in Pasadena, Calif., where O’Connell is an alumnus and has been an instructor given 2001. “Our primary split from any aspirant is a ability to yield personalization that expresses individuality for both a consumer and a vehicle,” pronounced O’Connell.
While Katzkin’s attribute with VL Automotive began by discussions following Lutz’s advisory purpose to a organization, it has deepened by a tie O’Connell combined with VL President and CEO Gilbert Villarreal, when O’Connell’s designs were brought to delight in a Destino uncover car. “Having been tender by a fluent peculiarity of Katzkin’s leather designs for decades, there was no doubt in my mind that this partnership would be a winning proposition,” pronounced Villarreal. “Our idea utterly simply is to say and surpass a really high peculiarity and well-developed pattern standards that both Katzkin and VL Automotive will provide.”
from Around The World http://aroundthe-world.info/vl-automotive-destino-concept/
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